How to Advertise Your Book - Book Commercial

Goal
  • To get readers excited about a book, author, series, or genre

Getting Ready
  • Make sure you have read the ENTIRE book. Return to a summer read if necessary.
  • Choose a book or series you think your peers will enjoy.
  • Consider how you will capture your classmates’ interest.
  • Write down page numbers or mark pages you plan to share with the class during your presentation.

During the Commercial
  • _____/5 Show the cover of the book to your peers. If you no longer have the book, get a color copy of the cover and share that. Mention title, author and genre as well as if it is part of a series.
  • _____/5 Start with a captivating lead - hook your audience.
  • _____/5 Explain why you chose to share this particular book.
  • _____/5 Tell just a bit about the book, but don’t spoil it by giving away too much information.
  • _____/5 Make connections to other characters or authors.
  • If possible, mention other books by the same author or other books in the same series.

Public speaking/Presentation reminders
  • Make eye contact with your audience.
  • Maintain a pace that is neither too slow nor too fast.
  • _____/5 Demonstrate your enthusiasm - since this is a commercial, you are trying to sell your book! Again, consider how you will capture your audience’s interest.
  • Keep it short and sweet - your commercial should last two minutes.

Total _____/30 points